NEW YORK; Sept. 25, 2017 – Accenture Interactive
is collaborating with leading advertising trade publication, Adweek
, to create the Digital Transformation Playbook, a 10-month content series to inform and inspire today’s leading marketers. The content partnership will be announced today during Advertising Week
at a panel discussion titled “The Digital Transformation of Brands,” which will take place at the Microsoft Bing Theater in Times Square at 5:15 pm.