Accenture and hybris Team to Implement Multichannel Commerce Solutions for Global Enterprises

NEW YORK and LONDON; August 5, 2013 – To help global companies implement cross-border multichannel commerce solutions more effectively, Accenture (NYSE: ACN) has become the sole global strategic partner of hybris, the world’s fastest-growing commerce platform. The agreement will enable international brands to create consistent consumer transaction experiences across multiple channels, including online, mobile and in-store, regardless of geographic location.
August 05, 2013

Accenture Completes Acquisition of Acquity Group, Strengthening its Digital Marketing and eCommerce Capabilities

NEW YORK and CHICAGO; July 8, 2013 – Accenture (NYSE: ACN) has completed its acquisition of Acquity Group Ltd. (NYSE MKT: AQ), the second-largest independent digital marketing company in the United States, which provides strategy, digital marketing and technical services to help companies enhance their brand experiences and eCommerce performance. 
July 08, 2013

Accenture Completes Acquisition of Fjord, Expanding Digital and Marketing Capabilities

NEW YORK; May 22, 2013 – Accenture (NYSE:ACN) has completed its acquisition of Fjord, a London-based global service design consultancy that specializes in creating wide-ranging digital experiences and services for consumers – including new ways to shop, better ways to communicate and collaborate, and innovative ways to manage their health – across platforms including smart devices, tablets and PCs.  The acquisition was first announced May 7
May 22, 2013

Accenture to Strengthen Digital Marketing and eCommerce Capabilities with Acquisition of Acquity Group

NEW YORK and CHICAGO; May 17, 2013 — Accenture (NYSE: ACN) and Acquity Group Ltd. (NYSE MKT: AQ) have entered into a definitive agreement under which Accenture will acquire Acquity Group, a leading digital marketing and eCommerce company.  The acquisition will further strengthen and expand the broad range of digital marketing services that Accenture provides to clients. 
May 17, 2013

Accenture to Enhance Digital and Marketing Capabilities with Acquisition of Fjord

NEW YORK; May 7, 2013 – Accenture (NYSE: ACN) today announced it has agreed to acquire Fjord – a global service design consultancy that specializes in creating digital experiences and services that engage consumers across platforms including smart devices, tablets and PCs. The acquisition will expand the digital and marketing capabilities Accenture offers its clients, allowing chief marketing officers (CMOs) and digital leaders to create distinctive customer experiences and bring them to market with speed. Terms of the transaction were not disclosed.  
May 07, 2013

Accenture to Manage Rollout of Leading Global Carmaker’s New Web Platform and Online Marketing Campaigns

MUNICH; May 6, 2013 – Accenture (NYSE: ACN) has been selected by premium German car manufacturer BMW to manage the rollout of a custom-built web platform to BMW’s major markets by 2014. In a second agreement, Accenture will manage the roll-out of BMW’s global digital marketing campaigns and work with each local market to maintain the content.
May 06, 2013

Accenture Named Adobe’s European Digital Marketing Partner of the Year 2012

LONDON; May 3, 2013 – Accenture (NYSE: ACN) has been named European Digital Marketing Partner of the Year 2012 by Adobe, a global leader in digital marketing and digital media solutions.  The award acknowledges Accenture’s commitment to technical innovation and the work the two companies have achieved together throughout the year for joint clients. The award was presented to Accenture at this year’s Adobe Summit, The Digital Marketing Conference, held recently in London.
May 03, 2013

Accenture Builds Digital Social Platform for Unilever Global Marketing in 12 Weeks

LONDON; May 2, 2013 – In just 12 weeks, Accenture (NYSE: ACN) has built and implemented a new digital social platform for Unilever that will help connect  its marketers, brand managers and partners in 190 countries. The implementation – which is built on the Salesforce Platform and leverages Salesforce Chatter, the enterprise social networking technology – enables Unilever marketers to share knowledge, best practices and creative assets across the network.
May 02, 2013

Four in Ten Marketing Executives Unprepared to Meet Objectives Due to Lack of Funding and Internal Inefficiencies, Accenture Study Finds

NEW YORK; April 29, 2013 – Four in 10 top marketing executives say they are not well prepared to meet their objectives, citing a lack of funding and inefficient business practices as the main impediments to improved performance, according to global research by Accenture (NYSE:ACN). The research also reveals a growing commitment to digital marketing and analytics capabilities to tackle an increasingly complex customer environment.
April 29, 2013

Big Pharma Sales and Marketing Executives Identify Multi-Channel Marketing and Use of Digital Technologies and Analytics as Top Strategic Priorities in 2013, Accenture Survey Finds

NEW YORK; March 25, 2013 – Senior sales and marketing executives of large U.S. pharmaceutical companies – with corporate revenues in excess of $1 billion in revenue – plan to sharpen their focus on multi-channel marketing and step up their use of digital technologies and analytics in 2013, according to a new survey by Accenture (NYSE:ACN). At the same time, more than four-fifths of the 200 executives surveyed – 83 percent – see cost reduction as their number-one strategic priority for the year. 
March 25, 2013