Engaging and Interacting with Consumers Directly is New Battleground For Media and Entertainment Industry, Accenture Survey Finds

Engaging and Interacting with Consumers Directly is New Battleground For Media and Entertainment Industry, Accenture Survey Finds
NEW YORK; Jan. 20, 2010 –Media and entertainment companies are reinventing themselves by making major investments in digital technologies that will allow them to engage directly with consumers to drive revenue growth, a new survey by Accenture (NYSE:ACN) shows.
January 20, 2010

Accenture Helps Generali Launch Life Insurance Application for iPhone

Accenture Helps Generali Launch Life Insurance Application for iPhone
PARIS; Nov. 4, 2009 – Generali France, the second largest general insurer in France and one of the main foreign subsidiaries of the Generali Group, the largest European life insurer, has unveiled a new life insurance application for iPhone* which was created and implemented with the help of Accenture (NYSE: ACN).
November 04, 2009

Accenture and Adchemy Team to Create Enterprise-Ready Digital Marketing Platform

Accenture and Adchemy Team to Create Enterprise-Ready Digital Marketing Platform
NEW YORK and REDWOOD SHORES, Calif.; Oct.  20, 2009 -- Accenture (NYSE: ACN) and Adchemy, the pioneer of audience relationship management (ARM), have formed a global alliance to help large companies and their agency partners build more effective digital experiences with their customers. The alliance will give clients a new way to identify, engage and acquire customers. As part of the alliance agreement, Accenture has taken a minority equity stake in Adchemy and Tim Breene, Accenture’s senior managing director of Strategic Initiatives, has joined Adchemy’s Board of Directors. 
October 20, 2009

Accenture Teams with Procter & Gamble to Transform P&G Web Technology Infrastructure and Digital Capability

Accenture Teams with Procter & Gamble to Transform P&G Web Technology Infrastructure and Digital Capability
NEW YORK; Sept. 15, 2009 – Procter & Gamble (NYSE:PG) is teaming with Accenture (NYSE: ACN) to transform P&G’s global Web technology infrastructure and on-line digital capability. Under the multi-year agreement, Accenture will become Procter & Gamble’s (P&G) primary Web technology infrastructure and services provider.
September 15, 2009