Accenture Acquires Yesler, Bolstering its B2B Marketing Services
SEATTLE; April 2, 2020 – Accenture (NYSE:ACN) has acquired Yesler, a business-to-business (B2B) marketing services agency that helps many of the world’s leading brands run their global marketing programs and operations at speed and scale. Terms of the transaction were not disclosed.
April 02, 2020
Accenture Invests in and Forms Alliance Relationship with Ideoclick to Provide Expanded Amazon Marketplace Expertise to Consumer Brands
NEW YORK; Jan 21, 2020 – Accenture (NYSE: ACN) has expanded its e-commerce and marketplace services through an investment in Ideoclick, provider of the industry’s leading e-commerce optimization platform. The minority investment, made by Accenture Ventures, is part of a broader strategic alliance that enables Accenture Interactive and Ideoclick to extend their respective specialty services to clients and feed collaboration for sharing industry knowledge and best practices for continuous innovation.
January 21, 2020
Accenture Interactive Positioned as a Leader in Independent Research Report on Asia Pacific Digital Experience Agencies
SINGAPORE; Jan. 20, 2020 – Accenture Interactive, part of Accenture (NYSE: ACN), has been named a Leader in the latest research report on Asia Pacific digital experience agencies from Forrester Research Inc., a leading research and global advisory firm.
January 20, 2020
Business Reconsidered: Organizations Must Rethink their Fundamentals, Reveals New Fjord Trends Report from Accenture Interactive
NEW YORK; Dec. 10, 2019 – Following an unprecedented streak of fast-paced growth and profitability, businesses are beginning to feel the need for deep soul searching. As a new decade approaches, they must look inwards for a total re-examination of their purpose and place in the world, says a new report by Accenture (NYSE: ACN). Now in its 13th year, Fjord Trends 2020 takes its annual look ahead to the future of business, technology and design, according to Fjord, design and innovation from Accenture Interactive.
December 10, 2019
Accenture Interactive Positioned as a Leader in Independent Research Report on Global Digital Experience Agencies
NEW YORK; Dec. 9, 2019 – Accenture Interactive has been named a Leader in the latest research report on global digital experience agencies from Forrester Research Inc., a leading research and global advisory firm.
December 09, 2019
Accenture Interactive Wins Gold for Digital Agency of the Year from Campaign Asia-Pacific
TOKYO; November 28, 2019 ‑‑ Accenture Interactive has taken home the Gold in the Digital Agency of the Year category (Japan region) in Campaign’s 2019 Agency of the Year awards. The annual awards were presented at a ceremony last night by Campaign Asia-Pacific, a leading advertising and marketing magazine.
November 28, 2019
Accenture Interactive Completes Acquisition of French Data Marketing Firm Sutter Mills
PARIS; Nov. 14, 2019 – Accenture (NYSE: ACN) has completed its acquisition of Sutter Mills, a French firm that specializes in developing and executing data-driven marketing strategies for clients. Accenture Interactive previously announced its intent to acquire Sutter Mills on October 11.
November 14, 2019
80% of B2B Buyers Have Switched From Suppliers That are Unable to Align Their Services with Buyer Expectations, Accenture Interactive Research Finds
MIAMI; Nov. 11, 2019 – A global study released today by Accenture Interactive at the annual B2B Online conference highlights urgency for B2B leaders to combine a human-centered approach to sales with investments in digital tools to improve the service experience for customers and achieve lasting growth.
November 11, 2019
Accenture Interactive Expands its Design Capability in Japan
TOKYO; Nov. 10, 2019 – Accenture (NYSE: ACN) today announced the opening of the Tokyo studio for Fjord, design and innovation from Accenture Interactive. The launch marks the first Fjord design studio in Japan. By introducing the capabilities of the world’s largest design and innovation consultancy in the local market, Accenture Interactive strengthens its commitment to unlocking Japan’s innovation potential through the power of human-centered experiences.
November 10, 2019
INFINITI Taps Accenture Interactive as its Experience Agency of Record in the Middle East
DUBAI, United Arab Emirates; Nov. 4, 2019 – Accenture Interactive was appointed by INFINITI Middle East to handle the auto manufacturer’s digital marketing duties across 11 markets in the Middle East region. The collaboration will assist INFINITI Middle East to continue to innovate in new ways by using digital channels and position the company as a leader in the ever-changing automotive world.
November 04, 2019