April 11, 2016

Accenture Survey Finds Evolving Role of Digital is Reshaping Sales Organizations in the Quest for the Ultimate Customer Experience

NEW YORK; April 11, 2016 – A new study by Accenture (NYSE: ACN) found that digital is transforming sales organizations, with Global 2000 firms spending an astounding $2.4 trillion on digital sales channels and tools1. Yet, despite the increased investment in automation and the growing sophistication of tools, companies have yet to maximize their potential. The study titled, “Empowering Your Sales Force: It’s Not Just Automation, It’s Personal,” conducted by Accenture Interactive, finds organizations have a tremendous opportunity to rethink their approach to sales enablement by aligning digital tools to the evolving needs of today’s sales representatives and their customers.
April 04, 2016

Accenture to Acquire Majority Stake in IMJ to Expand its Digital Capabilities in Japan

NEW YORK and TOKYO; April 5, 2016 – Accenture (NYSE: ACN) is expanding its digital capabilities in Japan by acquiring a majority stake in IMJ Corporation (IMJ), a full-service digital agency. The acquisition, once completed, will enhance the capabilities of Accenture Interactive in the local market, bringing together leading edge creativity, deep knowledge in advanced digital technology and consulting capabilities from Accenture and IMJ to provide seamless end-to-end digital marketing services. 
March 22, 2016

Accenture Named by Adobe as 2015 Marketing Cloud Partner of the Year – Americas

NEW YORK & LAS VEGAS; Mar. 22, 2016 – Accenture (NYSE: ACN) has been recognized as the Marketing Cloud Partner of the Year – Americas by Adobe, a global leader in digital marketing and digital media solutions. The award, which Adobe presented to Accenture Interactive during Partner Day at Adobe Summit, The Digital Marketing Conference, recognizes Accenture’s commitment to a cloud-first agenda and the collaborative and successful work the two companies achieved together in 2015.
March 08, 2016

Accenture Interactive Appointed as Performance Marketing Agency for L’Oréal in Brazil

SÃO PAULO, Mar. 8th, 2016 – Accenture (NYSE: ACN) has been selected as the performance marketing agency in the Brazilian market for all the brands and divisions of L’Oréal, one of the world’s leading beauty companies. Accenture Interactive, part of Accenture Digital, is responsible for managing and optimizing search engine marketing (SEM), search engine optimization (SEO) and digital marketing analytics in the market.
February 23, 2016

Fiat Chrysler Automobiles Showcases Immersive Augmented Reality Car Configurator Built by Accenture with Project Tango

MOBILE WORLD CONGRESS, BARCELONA; Feb. 23, 2016 – Fiat Chrysler Automobiles (FCA) unveiled a prototype of an immersive car sales application at Mobile World Congress designed and built by Accenture Digital using Google’s Project Tango developer kit. The prototype demonstrates how augmented reality can revolutionize the shopping experience for consumers by allowing them to view and interact with a full-scale virtual version of the object – or car – they are considering buying.
February 17, 2016

Accenture Named Global Partner of the Year by SAP Hybris for Third Time in a Row

MUNICH; Feb. 17, 2016 – Accenture (NYSE: ACN) has been recognized as Global Partner of the Year by SAP Hybris, a provider of omni-channel customer engagement and commerce solutions, for the third consecutive year. The 2015 award, which was presented to Accenture at the annual SAP Hybris Summit, highlights Accenture’s globally certified SAP Hybris professionals, strong client success, contribution to SAP software license revenue, and the delivery of joint complex and transformational projects.
December 14, 2015

Putting Design at the Heart of Business, Government and Society: New Accenture Report Highlights the Rising Role of Design in 2016

NEW YORK; December 14, 2015 – Amidst the rapid pace of innovation and changing consumer expectations, Accenture (NYSE: ACN) has released Fjord Trends 2016, its ninth annual report examining the most significant emergent digital trends expected to transform design, organizations and society in the year ahead. 
December 10, 2015

Accenture and Adobe Expand Alliance to Advance Digital Transformation for Life Science, Healthcare, and Financial Services Organizations

NEW YORK and SAN JOSE; December 10, 2015 – Accenture (NYSE: ACN) and Adobe (NASDAQ: ADBE) today announced the expansion of their global alliance to create and deliver digital marketing solutions for life science, healthcare, and financial services organizations in North America and Europe. Under a new three-year agreement, Accenture and Adobe will develop technology services and solutions designed to help customers in these particular industries drive greater marketing performance and efficiency. 
November 23, 2015

Accenture Interactive Chosen as Digital Agency of Record for L'Occitane Group in Brazil

SAO PAULO, Nov. 23, 2015 – Accenture (NYSE: ACN) has been chosen as the digital agency of record for L`Occitane en Provence and L`Occitane Au Bresil in the Brazilian market. Accenture Interactive, part of Accenture Digital, through its newly acquired digital agency, AD.Dialeto, will be responsible for the management and maintenance of all consumer-facing digital properties of the two brands for the international retailer of body, face, fragrances, and home products in Brazil.
November 16, 2015

Accenture Interactive Named a Leader Among Digital Experience Service Providers by Independent Research Firm

NEW YORK; Nov. 16, 2015 – Accenture (NYSE: ACN) has been named a leader among global digital experience service providers by Forrester Research Inc., a leading global research and advisory firm. Accenture Interactive, part of Accenture Digital, is recognized among the 11 most significant digital agencies, systems integrators, and consultancies in the report titled, “The Forrester Wave™: Digital Experience Service Providers, Q4 2015.”