December 20, 2018

Accenture Completes Acquisition of Adaptly

NEW YORK; Dec. 20, 2018 – Accenture (NYSE: ACN) has completed the acquisition of New York-based Adaptly, a digital media services company that enables the world’s leading brands to manage data-driven campaigns across prominent digital advertising channels and platforms. The move strengthens Accenture Interactive Programmatic Services and improves its ability to activate, optimize, and measure media cross-platform, helping to drive superior business outcomes for advertisers. The acquisition of Adaptly was first announced last week.
December 18, 2018

Accenture Interactive Named Adobe 2018 Global Digital Experience Solution Partner of the Year

LAS VEGAS; Dec. 18, 2018 – Accenture Interactive has been named the 2018 Global Digital Experience Partner by Adobe, a global leader in customer experience management. Adobe presented Accenture Interactive with the honor at its annual sales conference held today in Las Vegas.
December 12, 2018

Accenture to Acquire Adaptly to Bolster Accenture Interactive Programmatic Services Offering

NEW YORK; Dec. 12, 2018 – Accenture (NYSE: ACN) has entered into an agreement to acquire NYC-based Adaptly, a digital media services company that enables the world’s leading brands to manage data-driven campaigns across prominent digital advertising channels and platforms.
December 11, 2018

Evolving Attitudes Toward Digital and Brands Will Fuel the Next Creative Revolution, Finds New Report from Accenture Interactive

NEW YORK; Dec. 11, 2018 – Facing an explosion of digital clutter resulting from two decades of rapid technology growth and innovation, people and organizations are rethinking what they really want, says a new report by Accenture (NYSE: ACN). A fundamental re-examination of what people want and value is ushering in a new design ethos that puts human value back at the center of innovation. At this inflection point, Accenture Interactive has released Fjord Trends 2019, its 12th annual outlook on what’s ahead for the future of business, technology and design.
December 06, 2018

Most Traditional Energy Retail Utilities Lag Disruptor Brands in Delivering Customer Experience, Accenture Research Finds

NEW YORK; Dec. 6, 2018 – Most traditional energy retail utilities lag behind disruptor brands — new energy-market entrants and service providers from other industries — when it comes to delivering an engaging customer experience, according to a new study from Accenture (NYSE: ACN). In the face of disruption, these companies should invest to deliver a more satisfying customer experience and exceed liquid customer expectations.
December 04, 2018

Accenture Interactive Completes Acquisition of New Content, a Brazilian Marketing Agency

SAO PAULO; Dec. 4, 2018 Accenture (NYSE: ACN) has completed its acquisition of New Content, a Brazilian content marketing agency founded in 2007 with more than a decade of experience as a leader in branded content. The Sao Paulo-based agency is now part of Accenture Interactive, helping to strengthen its ability to create and deliver integrated brand experiences for clients in Brazil and greater Latin America.
November 30, 2018

Accenture Interactive Completes Acquisition of Kolle Rebbe

HAMBURG; November 30, 2018 – Accenture (NYSE: ACN) has completed its acquisition of Kolle Rebbe, one of Germany’s leading creative agencies, known for its digital-first approach. The Hamburg-based agency will become part of Accenture Interactive and strengthen its ability to create and deliver integrated brand experiences for clients in Germany and across other geographies.
November 29, 2018

Accenture Interactive Appoints Top Dutch Creative Talent to Strengthen its Creative Capabilities Across the Region

AMSTERDAM; Nov. 29, 2018 – Accenture Interactive has strengthened its creative capabilities by adding three industry leaders to its team in the Netherlands. The appointment of Gijs de Bruijn as strategy director and Martijn van Marle and Peter van Rij as creative directors strengthens its experience credentials and furthers its mission to create and deliver a suite of digital marketing services and brand experiences for clients. The appointments are effective January 1st, 2019.
 
November 12, 2018

Accenture Interactive Acquires Swedish Customer Relationship Management Firm Kaplan

STOCKHOLM; November 12, 2018 – Accenture (NYSE: ACN) has acquired Stockholm-based Kaplan, a provider of data-driven customer relationship management services, that transforms customer experiences through strategic, analytical, technology, and creative solutions. The acquisition strengthens Accenture Interactive’s ability to provide customers with end-to-end experience transformation services in the Nordics.
November 02, 2018

Accenture Interactive to Bolster Creative Capabilities By Acquiring Kolle Rebbe

HAMBURG; Nov. 2, 2018 – Accenture (NYSE: ACN) has entered into an agreement to acquire Kolle Rebbe, one of Germany’s leading creative agencies, known for its digital-first approach. The Hamburg-based agency will become part of Accenture Interactive and strengthen its ability to create and deliver integrated brand experiences for clients in Germany and across other geographies. The acquisition is subject to regulatory approval. Financial terms of the transaction were not disclosed.