Caitlin Storhaug
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March 06, 2006

Global Travel and Tourism Exceed US$6 Trillion in 2005; Strong Performance Expected in 2006

BERLIN; 6 March 2006 – Travel and tourism spending exceeded US$6 trillion globally in 2005, according to the 2006 Tourism Satellite Accounting research released today by the World Travel & Tourism Council (WTTC) and Accenture. The data, announced at a meeting of WTTC members, reveal industry growth of 5.7 per cent from 2004 to 2005.

The Tourism Satellite Accounting research, sponsored by Accenture and prepared by Oxford Economic Forecasting, includes reports of travel and tourism spending for 2005 as well as industry forecasts for 174 countries and the world.

The WTTC reported that various events, including the December 2004 tsunami and the 2005 bombings in London and Egypt, had local impact but did not materially affect global tourism.

“We are witnessing the power, speed and vitality of travel and tourism and how they can bring economic opportunity and jobs to people and economies seeking sustainable development,” said WTTC President, Jean-Claude Baumgarten.

WTTC worldwide forecasts for 2006 include:

“Insight into how and where the travel and tourism industry is growing is critical for companies that want to improve their performance and take advantage of that growth, either in their own countries or around the world,” said Peter Franz, Global Managing Director of Accenture’s Transportation and Travel Services practice. “As airlines, lodging companies and tour operators work to improve their bottom line, having usable data about both the industry and their own business is essential. The high performers will be those that can manage and use industry and customer data to make meaningful decisions.”

As part of the research, WTTC released its 2006 list of top ten travel and tourism economies. For the third year in a row, Montenegro had the highest growth rate, as it continues to use the industry as a key to economic development and job creation. India and China placed second and third, respectively, illustrating the impact the emerging middle-class has on travel and tourism. Four central and eastern European countries – Romania, Croatia, Latvia and Albania – also joined the list.

Travel and Tourism Demand, 2007-2016
(% Annualized Real Growth)
 1 Montenegro 10.2
 2 China 8.7
 3 India 8.0
 4 Romania 7.9
 5 Croatia 7.6
 6 Vietnam 7.5
 7 Latvia 7.3
 8 Maldives 7.2
 9 Albania 7.0
 10 Cambodia 7.0

“Global tourism activity is setting new records globally but what is really amazing is how smaller, developing countries like Montenegro, Romania, Namibia and Brunei are using travel and tourism as catalysts for broader economic development,” said Jean-Claude Baumgarten. “They’ve come to appreciate the impact of international visitors and resident tourism and have made strategic decisions from the highest office to focus attention, resources and effort on the economic potential.”

Baumgartner continued, “Travel and tourism offer great opportunity for recovery to places like New Orleans, which suffered the devastation of Hurricane Katrina last summer. We saw the spirit of our industry in the pictures from Mardi Gras last week. We also see the people of New Orleans returning to jobs in restaurants, hotels, shops and jazz clubs. Travel and tourism are demonstrating the spirit of recovery in New Orleans and around the world.”

Richard Miller, Executive Vice President of WTTC said, “The years 2004 to 2006 will be seen as a period of significant growth for the industry. Although events like the tsunami, bombings and hurricanes, as well as a major increase in the price of oil, could have dampened demand, it appears that consumers are becoming more resilient, and travel and tourism continue to be a significant part of everyday life.”

The 2006 Tourism Satellite Accounting research is posted on www.wttc.org for immediate access.

About The World Travel & Tourism Council
WTTC is the forum for business leaders in the travel and tourism industry. With chief executives of some 100 of the world’s leading travel and tourism companies as its members, WTTC has a unique mandate and overview on all matters related to travel and tourism.

WTTC works to raise awareness of travel and tourism as one of the world’s largest industries, employing c. 200 million people and generating over 10 per cent of world GDP.

About Accenture
Accenture is a global management consulting, technology services and outsourcing company. Committed to delivering innovation, Accenture collaborates with its clients to help them become high-performance businesses and governments. With deep industry and business process expertise, broad global resources and a proven track record, Accenture can mobilize the right people, skills and technologies to help clients improve their performance. With more than 126,000 people in 48 countries, the company generated net revenues of US$15.55 billion for the fiscal year ended Aug. 31, 2005. Its home page is www.accenture.com.

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