LONDON; May 3, 2013 – Accenture (NYSE: ACN) has been named European Digital Marketing Partner of the Year 2012 by Adobe, a global leader in digital marketing and digital media solutions. The award acknowledges Accenture’s commitment to technical innovation and the work the two companies have achieved together throughout the year for joint clients. The award was presented to Accenture at this year’s Adobe Summit, The Digital Marketing Conference, held recently in London.
“We are honored to be named Adobe’s European Digital Marketing Partner of the Year for our work in 2012,” said Anatoly Roytman, EMEA Global Managing Director for Accenture Interactive, the digital marketing services arm of Accenture. “Through our work together, we are able to provide solutions that integrate digital consulting, technology and analytics to drive transformational change aimed at enhancing marketing performance and consumer relevance.”
“We are excited to see the momentum of Accenture’s relationship with Adobe across Europe earning them the distinction of Adobe’s European Digital Marketing Partner of the Year for 2012,” said Bill Rusitzky, global vice president of Strategic Alliances, Adobe. “Through our work together, we’re arming our global clients with strategic marketing services and technology solutions that enable innovation in today’s digitally-focused consumer and business landscapes.”
The alliance between Adobe and Accenture brings together Adobe’s technology and Accenture’s digital marketing and analytics services - enabled by its Accenture Interactive business - to offer clients a comprehensive and integrated suite of contemporary marketing services, software and technology platforms.
Adobe considered joint revenue, executive commitment, organizational alignment and unique value delivered to end clients in determining the European Digital Marketing Partner of the Year 2012. Accenture Interactive and Adobe recently launched a joint point of view, “Making it Relevant: Optimizing the Digital Marketing Experience.”
Accenture is a global management consulting, technology services and outsourcing company, with approximately 261,000 people serving clients in more than 120 countries. Combining unparalleled experience, comprehensive capabilities across all industries and business functions, and extensive research on the world’s most successful companies, Accenture collaborates with clients to help them become high-performance businesses and governments. The company generated net revenues of US$27.9 billion for the fiscal year ended Aug. 31, 2012. Its home page is http://www.accenture.com.
Accenture Interactive helps the world’s leading brands drive superior marketing performance across the full multichannel customer experience. Working with over 4,000 Accenture professionals dedicated to serving the marketing function, Accenture Interactive offers integrated, industrialized and industry-driven marketing solutions and services across consulting, technology and outsourcing powered by analytics. Follow @AccentureSocial or visit Accenture Interactive.
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