Hub to help clients accelerate their digital transformation journeys; houses more than 200 creative, marketing, data science and technology experts
SINGAPORE; Sept. 14, 2017 – Accenture (NYSE: ACN) today launched the Accenture Digital Hub in Singapore. Supported by the Singapore Economic Development Board, the facility aims to help clients around the region invent, co-create, and apply disruptive solutions to help transform their businesses in today’s digital economy.
The Accenture Digital Hub in Singapore comes equipped with all the technologies and resources clients need to solve business challenges, reimagine customer experiences, develop and test prototypes and achieve their goals. The Digital Hub combines capabilities across Accenture Digital – including interactive marketing, analytics and mobility – to provide an extensive range of creative, business and technology power under one roof.
Clients also have access to a range of leading-edge facilities, including:
- Accenture Interactive Studio, which helps clients deliver marketing transformation through disruptive customer experiences. The studio includes a Rumble Room for ideating and collaborating, equipped with a 4.5-metre interactive touch-screen monitor that can connect to innovation centres globally; a Maker Room, where concepts turn into prototypes – ranging from hardware to 3D modelling -- through rapid software application development; content facilities, including a recording studio and post?production room; and usability testing.
- A Fjord design studio, where design thinking methodologies and rapid prototyping are applied to create engaging digital services across web, smartphones and tablets.
- An Applied Intelligence Innovation Centre, where clients collaborate with top data scientists from Accenture Analytics in an immersive, connected analytics experience. Using advanced analytics, AI and machine learning, clients can unearth actionable intelligence from their own data and from new data sources — including IoT sensors, social and video — in real time, to gain a more holistic view of their customers and drive better business outcomes.
“Singapore is uniquely positioned to help companies embark on their digital journey in Asia, innovating and commercialising digital solutions for the region and beyond,” said Kiren Kumar, assistant managing director, Singapore Economic Development Board. “Accenture’s new Digital Hub is a testament to our strengths in a wide range of areas – from advanced analytics to AI. The new facility provides a collaborative environment for the public and private sectors in Singapore, as well as start-ups, to co-innovate and co-incubate in imagining and inventing a digital future.”
About Accenture Digital
Accenture Digital, comprised of Accenture Analytics, Accenture Interactive and Accenture Mobility, offers a comprehensive portfolio of business and technology services across digital marketing, mobility and analytics. From developing digital strategies to implementing digital technologies and running digital processes on their behalf, Accenture Digital helps clients leverage connected and mobile devices; extract insights from data using analytics; and enrich end-customer experiences and interactions, delivering tangible results from the virtual world and driving growth. To learn more about Accenture Digital, follow us @AccentureDigi and visit www.accenture.com/digital.
Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions – underpinned by the world’s largest delivery network – Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With approximately 411,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at www.accenture.com.
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