June 05, 2012

Accenture Launches ‘Lite’ Version of the Accenture CAS Software Platform

For Consumer Goods Companies

NEW YORK; June 5, 2012 – Accenture (NYSE: ACN) has launched a new, preconfigured version of its highly regarded Accenture CAS software platform called “Accenture CAS Lite.” The new version offers consumer goods companies many of the advantages of the Accenture CAS software platform with a fast implementation and lower total cost of ownership. Accenture CAS Lite is offered on a Software as a Service (SaaS) basis, delivered from the cloud.

Accenture CAS Lite delivers the same usability as Accenture’s existing “Professional” version and includes the tried and tested, best-practice functionality of Accenture CAS Trade Promotion Management and Retail Execution. In addition, the preconfigured nature of Accenture CAS Lite and the streamlined implementation methodology means there is no requirement for design, build and customization, which enables companies to be up and running quickly with a standardized version of the software.

Offering the new product on a SaaS basis, delivered from the cloud, gives companies the advantage of a single provider for every aspect of the delivery, as well as global coverage, highly skilled and Accenture trained resources, and a high level of scalability that enables a quick ramp-up and efficient rollout to new markets.

Accenture CAS Lite is aimed at companies that require a focused application and that are unlikely to have to modify it to suit their organization, as well as companies that want to be able to grow the platform in the future without having to undergo major changes to their infrastructure.

“Today’s launch is a significant evolution of the Accenture CAS software platform as it offers more companies the benefits of our software,” said Henning Fromme, Accenture CAS product strategy and development lead. “By selecting Accenture CAS Lite companies can benefit from a streamlined implementation, reduced costs and a single, globally experienced, company able to provide end-to-end support across every aspect of delivery.”

Fabio Vacirca, senior managing director of Accenture’s Consumer Goods & Services practice, said, “Accenture CAS Lite is the latest in our proven, pre-configured, solutions, which help consumer goods companies to reduce costs and increase sales by enabling them to match their trade management and mobile sales force needs with evolving trade and routes to market across the world. The Software as a Service licensing option delivers these benefits without the need to host and support the technology. This is central to our strategy of delivering innovative and effective managed services across promotion, pricing, and integrated sales and merchandising.”

Accenture CAS is one of several industry-specific software products that are designed by Accenture to support high-performing consumer goods businesses. Accenture CAS is the leading integrated sales platform for the consumer goods industry with a suite of retail execution and trade promotion management software, including direct store delivery, field service and trade promotion optimization, and is part of the Accenture Software portfolio of products.

About Accenture

Accenture is a global management consulting, technology services and outsourcing company, with more than 246,000 people serving clients in more than 120 countries. Combining unparalleled experience, comprehensive capabilities across all industries and business functions, and extensive research on the world’s most successful companies, Accenture collaborates with clients to help them become high-performance businesses and governments. The company generated net revenues of US$25.5 billion for the fiscal year ended Aug. 31, 2011. Its home page is www.accenture.com.

Accenture Software combines deep technology acumen with industry knowledge to develop differentiated software products. It offers innovative software-based solutions to enable organizations to meet their business goals and achieve high performance.

Its home page is www.accenture.com/software.

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Matt Samuel


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